Give your chapter meetings (and chapter culture) a makeover

Here’s a small excerpt from a must-read piece by Martin Lindstrom:

The first thing I do during the course of my change-agent work for Fortune 100 companies is to establish the 4:30 rule. The maximum number of people in any meeting should be four, and meetings should never last any longer than 30 minutes. No phones allowed. You may think this a little radical but, if you want to act entrepreneurial, then these are the most important steps to take.

If you’re able to get the right people into one room over two days, the stage is set. Make sure the room is far from the office and prep everyone on the notion that it’s essential to not only come up with ideas for change, but actually lock them in by the end of the second day. If the incentive is great enough, and everyone’s prepared to roll up their sleeves, in my experience, it will happen.

Do yourself a favor and set aside 5 minutes to read the full story.

How could you apply Lindstrom’s other ideas to your chapter?

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